Overview of Off-page SEO!

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Overview of Off-page SEO!

Overview of Off-page SEO!

Today let's talk about the overview of Off Page SEO and understand how it can be helpful to rank our websites and can impact the growth of your Business.

Off-page SEO is the process of optimizing the SEO of a website or webpage. Yes, isn't this the exact same purpose as on-page SEO and SEO in general? Well, again, you are 100% correct. On-page SEO and off-page SEO have the same essence and serve the same purpose. However, the way they both accomplish this is totally different.

As we previously stated, on-page SEO techniques take place inside the website. On the other hand, off-page SEO techniques and efforts are executed outside. However, all the impacts reflect directly on the website and contribute significantly to improving the ranking on all SERPs.

Why Is Off-Page SEO Important?

Think about off-page SEO as building your site’s reputation.

And highly reputable websites tend to rank better because search engines consider them to have more Expertise, Authoritativeness, and Trustworthiness (E-A-T). One of the best ways to show E-A-T is through off-page SEO factors like backlinks, reviews, and recommendations.

Off-page SEO is not only important - it plays a major role in your site’s ability to rank.

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